ScanSafe is a groundbreaking mobile application that addresses the growing challenge of identifying allergens in everyday products while providing insights into their carbon footprint. The app allows users to scan product barcodes and apply customizable allergen filters, providing instant feedback on allergen inclusion and environmental impact.

I designed the app trying to make it as intuitive and essential as possible, since users might need to use it in a rush, while shopping with a queue behind them, in a restricted time frame etc. This app was needed because nowadays it is more and more hard to know what we are in fact eating: the ingredients lists are infinite, making it such a hassle for people to read them all just to look for one allergen; the names are not comprehensible to common people and sometimes allergens could have different names and therefore not be recognised, risking getting sick for those who buy them. The app makes the project so much smoother and faster.

Research and Analysis:

In the initial phase, extensive research was conducted to understand users' needs and pain points. The primary focus was on individuals with diverse food restrictions and those seeking comprehensive information about their food choices. Key issues identified included the complexity of reading extensive ingredients lists and the need for a tool that streamlines this process.

It all started from digital wireframes:

These represent the low-fi prototype of the project and are the first sketches of it.

That later evolved into the first draft of mockups:

This prototype was still problematic, but helped us understand which features were already present and which ones to add.

Pain points:
  •    Intuitive Filtering System: Users found it challenging to apply filters efficiently and distinguish between different allergens.
  •    Limited Product Database: The app lacked an extensive database, resulting in fewer recognised products.
  •    Lack of Product Saving Functionality: Users couldn't save previously scanned products for future reference.

Solution Proposed:

The project aimed to create a user-friendly and efficient app that simplifies the process of identifying allergens and provides insights into a product's environmental impact. The design phase focused on addressing the identified challenges:

  •    Improved Filtering Interface: Redesigned icons and filters to be more distinct and user-friendly, facilitating effortless allergen selection.
  •    Continuous Database Update: Implemented a system to continuously scan and update the app's product database, ensuring a wide range of     recognized products.
  •    Favorites Section Addition: Introduced a dedicated section within the app, allowing users to save and organize their previously scanned products for     future reference.

Implementation:

These sheets represent the hi-fi prototype of the ScanSafe project and display a lot of changes and improvements.

Let's get into detail about the changes made:
  • The whole visual impact of the design was modernised and updated.
  • Filtering System: icons and filtering options were redesigned to be more distinct and user-friendly, broadening the selection, facilitating effortless allergen selection.

Before:

After:

  • All the product sheets were improved: the colours are now way softer, the sections more defined and hierarchically organised, showing all the relevant information about the scanned product.
  • Now, every time a product is scanned and searched, it is permanently stored in the app database.

Before:

After:

  • The Favorites section has been added, where all the products that received an affirmative feedback following the scan are stored and visible.
Results:

Upon the app's testing and usability study, significant improvements were observed:

  •    Enhanced User Engagement: Users reported a more seamless and efficient experience while scanning products.
  •    Expanded Product Recognition: The app's database grew substantially, recognizing a broader range of products.
  •    Positive User Feedback: Users appreciated the intuitive interface and the ability to save their favorite products for quick access.
Conclusion:

This UX Design project emphasized the significance of addressing user needs effectively in today's complex food landscape, streamlining processes, and simplifying decision-making. Continuous feedback collection and metric analysis will drive ongoing enhancements to ScanSafe, ensuring a continually improved user experience.